IntroductionDigital Marketing involves much more than publishing advertisements or creating social media posts. Behind many successful digital campaigns is a collection of technologies that help businesses attract visitors, manage customer information, communicate with audiences, measure activity, and improve marketing processes. This collection of technologies is often described as t... https://pgdm-college-in-bangalore59370.blogdigy.com/understanding-the-role-of-martech-consulting-in-modern-digital-business-70638646